Ed Prichard - Strategic Creative Consultant

Ed Prichard is an award-winning strategic and creative consultant with over 20 years’ experience in agencies of all types.

He began his working life as a copywriter before becoming a creative director. He has helped run a number of successful agencies at board level and believes that creativity lies at the heart of any business success. He has broad experience working with brands both in agencies and in brand development.

Current and past clients include Microsoft, General Motors and Nokia, BMW, Vodafone, Rolls-Royce and  His experience covers agencies and clients of all sizes from three-men-and-a-dog start-ups to blue-chips.

Over the years he has worked across most sectors and in every kind of media from TV and radio to print and outdoor; direct marketing, ambient and online. He has been recognised with over 30 industry awards. He hosted a seminar at the Cannes festival, attended by 400 people and has judged at numerous award shows.

Ed runs training courses himself and has run them for leading industry bodies including the DMA, MCCA and Media Trust.

In 2007, Ed created his consultancy Atom to help clients, agencies and brands get a better return on imagination by driving creative thinking through every part of their businesses.